Cool. We got it too. It’s like a pun within a pun making a double entendre of punniness. But, we didn’t think of it this time. The burgerworks workers came to us with the name already worked out.
But, guess what we did do? First of all we made this nice logo, which garnered a Silver Addy for the client and us. But wait, that’s not all. Our brand work extended into staff uniforms, collateral, to go containers and in-store graphics.